When I purchased the new Flower Zoom-In Ultimate mascara, it was solely based upon it’s rose gold exterior. I can’t help it. I’m a rose gold addict. Fortunately for me, this has turned into one of my favorite mascaras.
Shiny packaging aside, the formula of this mascara is almost gel like. At first I was concerned because the brush is of the plastic variety rather than actual bristles, which I tend to loathe. This wand is a bit different, however. The bristles are small and close enough together that you don’t feel like you’re stabbing yourself in the eye, even with the wand fully extended. Oh, right. Did I mention the wand has a twist action brush that allows you to build up an incredible amount of product with hardly any clumps? It can go from a typical brush to a spiral and, with another twist, an even tighter spiral that is great for adding volume.
After One Twist
After Two Twists
I recommend applying one layer of mascara with the wand fully extended and then building up with the twist action for best results. I found this mascara super easy to apply and it doesn’t hurt my sensitive eyes. As far as running or smudging, I’ve had zero issues with either. Which is pretty impressive since my face is really feeling the effects of allergy season!
Have you tried this mascara? What did you think?